Lead Generation |
Choose wide verity of platforms & formats
Lead generation is the process of using online-marketing strategies and tactics to identify and attract the people potentially interested in using your products or services. It is also known as online lead generation, or ‘lead gen.’
Once you have people’s attention, the goal is to convert that interest into action, so that some of these people become customers.
What it Drives
Awareness – when people first become aware of your brand. This stage is called top-of-funnel (TOFU)
Consideration – when people look for solutions and evaluate your offering as a possibility. This stage is known as middle-of-funnel (MOFU)
Decision – when people choose their solution – hopefully yours. This stage is known as bottom-of-funnel (BOFU)
Carousel Campaign:
Carousel format enables advertisers, across both Facebook and Instagram, to show 3-5 images, headlines, and links or calls to action in a single ad unit
Video Campaign
10 Sec, 15 Sec, 30 Sec are wide ad duration option you can choose these ads can be animation ad films, sliders, narrative atc. Video ads are high visibility ads ever in internet space.
Static Image Campaign:
An creative concept with engaging content can drive effective image campaign. You can choose real images or graphic representation to communicate with your target audience
App Installation Campaign:
App install ads are typically paid acquisition strategies that funnel the advertisement’s audience directly to your app store listing for near-frictionless installation. These ads can be shown within search results, social media feeds, websites, apps, and more.
These ads are essential for a successful user acquisition strategy, which pushes them up the priority list for mobile marketers. If you can answer a search query with an offer to solve the user’s problem or intrigue someone with your concept in their social media feed, your app install ads will be successful.
